Old-school CCTV-style viral for an energy drink. Thanks to Johannes for sending it in.

Competitive ads are always fun.

Awesome.

Dell’s social networking success is a great case study and a milestone for large corporations in redefining their online appearance. The next biggie giving it a shot and allowing their customers to share, vote and discuss their ideas is Starbucks with the site My Starbucks Idea. I’m considering contributing my own idea which is to limit the amount of words per coffee order to two. Gone all the caramel, vanilla and bullshit.  Back to Long Blacks, Lattes, Flat Whites and Cappucinos. Basta. What Starbucks does is an insult to every Italian out there.