
Dell’s social networking success is a great case study and a milestone for large corporations in redefining their online appearance. The next biggie giving it a shot and allowing their customers to share, vote and discuss their ideas is Starbucks with the site My Starbucks Idea. I’m considering contributing my own idea which is to limit the amount of words per coffee order to two. Gone all the caramel, vanilla and bullshit. Back to Long Blacks, Lattes, Flat Whites and Cappucinos. Basta. What Starbucks does is an insult to every Italian out there.

Ladies, knock yourselves out: shoetube.tv

Get it in various formates at Information Architects.

MC Hammer’s dancing YouTube clone just went (beta) live. Finally there’s a space where you can learn whatever moves you need or just show off. Unfortunately they don’t allow to embed the clips so nothing to see here. It still amazes me that no one from the So You Think You Can Dance makers thought about doing this.
Link

A refreshing example that an investment company website doesn’t need to be boring and dry. Stenner’s site demonstrates a great way of interacting and very good choice of talent.

A new campaign site for K-Y Brand lube.