This is functional kitsch; the wrong becomes the new right. By adding a function to an otherwise grotesque object, it acquires new aesthetic values, becoming an object of desire. Pun intended, this woofer holds the mids between an addition to your sound system and your loyal 4 footed companion.
Buy or lease a new Volkswagen car and receive a customized First Act GarageMaster guitar. And you can actually play the guitar through the car’s audio system. That’ll be great fun on the highway at 120km/h when your passenger starts pulling the strings. Have a look at the website where you’ll also find tutorials to learn to play the guitar.
And here’s the campaign TVC with Slash:
Faith No More’s interpretation of ‘War Pigs’ vs. the original by Black Sabbath:
Back in the day people said that Mark King was the best bassist ever. Here’s a video of him showing off those skills live:
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