Gotta love user-generated content
Marvelous Sports Illustrated swimsuit video mash-up. Ah yeah, Gillette sponsors the whole thing but you won’t notice.
Marvelous Sports Illustrated swimsuit video mash-up. Ah yeah, Gillette sponsors the whole thing but you won’t notice.

Jay Maynard, everyone’s favourite cewebrity uploaded himself onto Microsoft’s I’m a PC landing page - this year’s most talked about campaign so far. And then it was discovered that the ad was (at least partly) produced on a Mac, which if you work in the comms industry is not really a surprise as the creative species still thinks a Mac makes them (do) superior (work). And whilst I adore my Mac at home I couldn’t stand it at work as a PC is just faster. But then maybe Office for Mac is just an absolute dog and being a suit that’s what I primarily use. Enough. Fanboys, you can now hit me with your abuse.

A campaign by agency Grupo M for Unilever Mexico where you have to go through a number of tests, one of them requires you to scream ‘Goaaaaaal’ as hard as you can into your microphone. The top 8 users will be taken to various international matches watching the Mexican soccer team competes for their World Cup qualification.